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LAUNCH YOUR FIRST COMPANY LIKE IT’S YOUR TENTH

Never taken the leap before? Good. Let’s do it right.

You’ve never done this, so every choice feels like it could be a mistake. La Mashine gives you a proven path and human support by your side, so you stop guessing what comes next and move forward with confidence.

Camille, a first-time founder.

Entrepreneurs, schools and incubators are already working together in La Mashine.

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WHAT’S AT STAKE? LEARNING FASTER.

You’re afraid of getting it wrong, and that will cost you.

First-time founders are perfectionists, put off facing the real world and build in their corner. We’re here to change that.

“What do I do now?”

You have a thousand things to produce and decide, so you focus on whatever feels most comfortable, not what will move the project. Facing reality is the only way forward.

“Who’s right?”

A hundred podcasts, ten frameworks and all the advice in the world won’t give you the answer you’re looking for. You need feedback from the field, not one more example.

“What if I’m wrong?”

You keep second-guessing decisions a seasoned founder would make in seconds, and that hesitation costs you precious weeks.

The task list: what is done, in progress and to do this week.

HOW LA MASHINE HELPS YOU

A path to follow to move forward every day, tailored to your situation.

La Mashine combines proven methods, a smart platform and personalized human support to help entrepreneurs build stronger projects, faster.

  • One place for your whole project, Assumptions, early research, field tests, decisions and open questions, captured as you go and always connected, so nothing lives only in your head.
  • Priorities that make sense, Instead of a 40-item to-do list that changes every day, you focus on the workstreams that will move the project forward in the short term.
  • An empirical approach to navigate uncertainty, La Mashine turns your day-to-day reality into a clear learning loop: understand, decide, act, adjust. Then do it again, until you find what your target market will pay for.
  • A human when it counts, When you decide a call needs an outside perspective, an expert steps in with the full context already in mind.
Léa G.
★★★★★

“I’m moving faster in one month with La Mashine than in six months without.”

Léa G.

Founder

Marc Girard
★★★★★

“Between my market assumptions, my copywriting and my user interviews, La Mashine helped me frame my project and land my first customers.”

Marc Girard

Founder, Tillin

Melissa Vidal
★★★★★

“Great support, a team at the top that helps me daily.”

Melissa Vidal

Founder, e-Konik

Christophe Communay
★★★★★

“Exceptional service. Rare, effective and human.”

Christophe Communay

Founder, socrate.pro

Mohamed Haijoubi
★★★★★

“La Mashine got me my first customer, helping me put my solution in place and find my business model.”

Mohamed Haijoubi

Founder, Paxilia

Romane Finet
★★★★★

“La Mashine turns discussions into concrete action plans, and asks the sharp questions that pushed me past my blockers. Everything gets clear.”

Romane Finet

Founder, ChatBTP

Lauren Sotter
★★★★★

“Clear action plans that account for the reality of the field. They helped me identify my priorities and lay solid ground to sign my first customers.”

Lauren Sotter

Founder, MyArtistPlace

Anne H.
★★★★★

“One month in and we’re thrilled. A framework, tools, people who push you.”

Anne H.

Founder, MaRenoZen

Marie-Gabrielle de Beauvais
★★★★★

“A structured and personalised approach, with steps clearly set in time and very concrete deliverables.”

Marie-Gabrielle de Beauvais

MSc X-HEC Entrepreneurs

Damien Albrespy
★★★★★

“Sharp strategic advice and a real coaching mindset, which let us approach our fundraise calmly.”

Damien Albrespy

Founder, Apisolis

Jonathan Bouaziz
★★★★★

“La Mashine has been supporting me as a solo founder for three months now… and I couldn’t have asked for better! It helps me through the process, guides me and puts me back on track to ship my product (despite the pivots). I recommend it.”

Jonathan Bouaziz

Founder, Umami

THE BEST WAY TO START UP

Start for free, then validate before you build anything.

You don’t need to sink all your time and money into proving your idea deserves to exist. Walk La Mashine through your project for free, get a first diagnosis and recommendations, then start working on your own or join the Validate program to quickly test your riskiest assumptions with real potential customers.

  • Explore: €0. Discover La Mashine and your first priorities.
  • Self-service: €25/month. The full platform, with the option to add support whenever you need it.
  • Validate by La Mashine program to quickly confirm your idea is worth pursuing and prove people are ready to pay for it.
The project dashboard: status, completed tasks and validated decisions.

First time? It’s normal to have questions.

Quite the opposite. La Mashine is built so you don’t need experience to move forward well: you follow the path and learn by doing.